At first glance, the Akubra factories are just a group of big, low-slung tin sheds, reminiscent of the utilitarian shearing sheds that dot Australia's landscape.
It's inside where the magic happens. The making of an Akubra hat has changed very little in over 120 years. Our people are the key ingredient in the process, along with the machinery that has helped create millions of hats.
We start with fur and using pressure, heat and water an Akubra hat slowly takes shape. During the making of an Akubra hat it is handled more than 60 times. In a time when fashion is fast, we think our hands-on approach makes every Akubra hat we make pretty special.