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The Akubra Rough Rider Light Sand isn’t just a hat—it’s a companion for the fearless. Made for those who chase horizons and carve their own paths, this hat blends practicality with signature Akubra style. Crafted for durability and comfort, this hat stands up to the elements while making a statement wherever your journey takes you.
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Pickup available at Kempsey Store
Usually ready in 24 hours
Rough Rider
$350.00
Light Sand
89 South Street
South Kempsey NSW 2440
Australia
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
89 South Street
South Kempsey NSW 2440
Australia
Monday
Tuesday
Wednesday
Thursday
Friday
Saturday
Sunday
Orders are shipped within 1-2 business days. Shipping costs are calculated at checkout. For more information view our delivery information here.
Australia: Startrack Express
Pick Up: Available at all Akubra stores.
New Zealand: Australia Post eParcel
International: DHL Express. All orders are shipped Delivered Duty Paid (DDP).
Returns are accepted within 60 days for exchange or store credit. Refunds are not available for change-of-mind returns except where required by applicable consumer law. Customers residing in the European Union may have additional statutory withdrawal rights.
For more information, please view our Returns Policy.
You can request your return via our Returns Portal.
For all customer care enquiries including online orders, product queries, please contact our support team.
Call or SMS: 1800 AKUBRA or +61 440 136 027
Email: online@akubra.com.au
Live Chat: Monday to Friday 8:30am - 4:30pm
We're closed on weekends & public holidays.
Discover hat care instructions, from cleaning to storage, and find quick answers to frequently asked questions here.
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When you choose Afterpay at checkout, you’ll get the option to buy now and pay later for your purchase. It’s easy, safe to use, and you’re always covered by Afterpay's Buyer Protection. First-time customers will need to register with Afterpay and provide payment details. If you’re a returning customer, simply log in. Afterpay is an independent payment company, and Akubra Hats has no influence over whether your payment will be accepted.
The better way to pay. Make it easier to pay with ZipPay. First time customers will need to apply for credit limit and provide details for verification. If you’re a returning customer, simply log in. Zip Money is an independent payment company, and Akubra Hats has no influence over whether your payment will be accepted.
Overall rating: 4.9473686 / 5 from 38 reviews.
The Akubra Rough Rider Light Sand hat is highly regarded for its durability, comfort, and stylish design. Customers appreciate its quality and the statement it makes, making it a popular choice for those who value both practicality and aesthetics.
Review topics: ["size","quality","delivery","service","hat","ordering","akubra","staff"].
"Love my Akubra , great fit, made for adventures. Wore it on my hikes through the Snowy mountains."
"Stylish, tough, classic, and built for real life. Holds its shape, handles the sun, dust, and whatever else you throw at it. Comfortable from day one and only gets better with wear. My daughter’s got one too — she wears it to rodeos, barrel racing, even the beach — and it handles it all. Proper Aussie gear — no fuss, just does the job."
"Absolutely fabulous hat. Wonderful craftsmanship. Truly an exceptional piece. It's quality is impeccable, the colour is rich and the hat is the perfect size for me. This hat is worth every penny. I only bought again because my last Akubra lasted me 20 years this is the replacement. So cheers, here's to 20 more."
"As a horse breaker/trainer I wear my Akubra 6 days a week . They are part of my everyday wardrobe. They last 5-6 years before being replaced by the next one. They are part rough rider is a great hat👍"
"Great quality, very stylish for you boys!"
"It's my favourite Akubra. I've had nothing else since I shifted here in 1980 from NZ. I've spent alot of my life living in the the outback where you need a good reliable hat. Nothing bets an Australian made hat. I have a work hat and now my new town hat. Thankyou Akubra."
"Favourite hat ive ever bought, wear it cutting firewood and it keeps my head warm and protects my neck from sunburn"
"Extremely happy with my new Akubra. The quality and style is perfect. Tommy at the Byron Bay store was knowledgeable, friendly, and helpful, making the purchase all that more impressionable. He is an asset to the Akubra business and I have no hesitation in recommending his service to anyone. Thank you."
"Having had an Akubra for over 30 years, the time came to replace my much worn out friend. Purchasing via the web portal was super easy, but my fingers goofed! Contacting customer support was a seamless and pleasant experience. The support staff were great to deal with and resolved my mistake in minutes. The ordering & delivery was on time and my new “Rough Rider” was delivered on time and in perfect condition. Thanks Akubra - you made it easy!"
"The Rough Rider is ver cool and Nice it fits my style. The quality is top next level its very sturdy and its fits very Nice on my head. The size of the hat is perfect not to big and not to small. The product is for sure a 10 out of 10 from me would recommend."
HERITAGE
Founded in Tasmania by Benjamin Dunkerley in 1876, the Akubra hat is built for exploration and handcrafted for toughness and has become a pure Australian icon.
PROVENANCE
Born in Australia. Made in Kempsey. It takes 6 weeks to make an Akubra hat, there are 162 steps in the process, passing through 60 pairs of hands.
QUALITY
Handcrafted from the finest materials. Rabbit fur felt is an inherently strong and water resistant fibre, designed to withstand the harshest of environments.
THE AKUBRA HAT IS BUILT FOR [exploration] AND HANDCRAFTED FOR [toughness]
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